A frequent question I get is “do I need to be on Twitter for my business?” A few years ago many businesses either didn’t care about Twitter or figured it would never be relevant to business. Both opinions turned out to be wrong and short sighted. Now that Twitter and social media is officially cool in big business, every business wants to be on Twitter. But is Twitter for “every” business?
There was an interesting post today by US Politics on Facebook (see below) about how Facebook fan counts were good predictors of 4 out of 5 Senate races and 3 out of 4 House races. Intuitively this makes sense, but I wondered how it held up in some of the really close and heated races. [...]
Web 2.0 has around for been for some time now & social media & networks, inbound marketing are replacing outbound marketing like email newsletters. Email marketing is old school interruption marketing no matter how you dress it up and this makes it Web 1.0 end of story. It is a dinosaur in Internet terms.
Social media babble has been bugging me for a while now. Suddenly everyone is a expert in social media and what I find really amusing is that the same babble is being repeated over and over again like it is somehow a mind blowing revelation! I feel like I am stuck in a Scott Adams Dilbert [...]
I am writing this blog from the Google both at SMX East. They have computers with open internet access. Exciting to be here, there are tons of companies with very different opinions on SEO. The overall theme though, is relevancy. What I have noticed from all the SEO companies at this conference is that more [...]
A question I get a lot is who do you follow and follow back and how to you decide who to follow? I’ve followed several discussions on LinkedIn groups about this and there seems to be two general camps on this topic. One is follow anyone that follows you back and the other is only [...]
Have you ever wondered how you rank and rate on Twitter? Well maybe not, but admit it, now you’re curious. The guys at Hubspot, probably Darmesh, came up with Twitter Grader and it is a very cool tool to see how you rank and where you stand in the Twitterverse. A sample of mine is [...]
I love Twitter and perhaps one of the things I love most is the open interface Twitter has maintained with third party developers and websites. There are dozens of really creative websites and tools out there that really enhance the Twitter experience and make using Twitter infinitely easier. One of the most time consuming tasks [...]
An important trait in any situation that has to do with dealing with other people and attracting the world to you is being helpful. This doesn’t just mean I over performed at my job where I get payed X, it means to generally be helpful to those around you. You possess skills and knowledge that many around you don’t. [...]
While I was going through my list of Twitter Followers and deciding who to follow back (yes I really do that and don’t use a bot to do it automatically) I saw some a few followers that literally caught my eye. A few of days ago there were 6 absolutely gorgeous women following me, all of them [...]